Customer’s Journey Mapping Crash Course

Gain a tool for your customers have a delightful interaction with your brand, and in time become loyal customers

Created by: Lorenzo Nava
Trainer specialised in youth and adult education

What Will I Learn?

• Learners will gain an insight into how the Customer Journey Map marketing tool works and how to apply it to their business, startup or organisation
• Learners will receive an overall understanding in how Design Thinking can be applied to the Customer's Journey Map and marketing in general
• Learners will be able to receive and download practical exercises and worksheets to help them with their first steps
• Learners will understand how to apply the Customer's Journey Map to their outreach and communication, and better promote their products or services

Requirements

• No previous background knowledge is necessary, as this is a crash course we will provide you all the basics

Target audience

• This course was designed especially for people who are just starting their business or who just started running their enterprise and are making their first steps into marketing strategies and tools to improve their outchreach. The Course will include a walk-through the Customer Journey Mapping steps, with some insights and practical tools and handouts concerning targeting and design thinking.