TOP RATED – Public Relations – Publicist PR Masterclass

#1 Learn how to do PR, gain coverage and publicity in the press and be a publicist

Created by: Nia PR
PR SCHOOL

What Will I Learn?

• PUBLIC RELATIONS and how to be a Publicist...
• Gaining publicity in national newspapers and magazines - The Times, Telegraph, New York Times, VOGUE, Harpers Bazaar and more!
• The Importance of good branding and imagery to make or break a news story
• How a publicist gets key messages right for brand and services
• How to increase profits of a company by consistently keeping them in the press
• How to write a press release
• Brainstorming stories for a brand
• Over 20 ideas for story-telling, adding layers and dimensions to press stories
• Planning a PR calendar and activity
• How to deal with celebrities
• Over 25+ real-life press release examples
• Building a journalist target list
• Dealing with journalists and pitching stories
• Gifting journalists
• PR hacks & tips such as embargoed and 'Sunday for Monday' stories
• How to collect and keep track of press cuttings
• Asking PR agencies the right questions
• PR during covid and post covid
• You receive a black book of contacts to do your own PR

Requirements

• PR is not rocket science and easy when you know how so no requirments

Target audience

• Brand owners/business owners
• Entrepreneurs
• Students
• Anyone wanting a career in PR