Product Marketing Fundamentals

All the frameworks, skills, & advice you need to forge a career in product marketing. | Product Marketing Certificate

Created by: Richard King
Founder, Product Marketing Alliance

What Will I Learn?

• Product Marketing Fundamentals
• Product Marketing Framework
• Product Marketing role broken down
• The product lifecycle
• How to work with product management
• Is product marketing right for you
• Product marketing career ladder
• The differences between product management & product marketing

Requirements

• No prerequisites; just a desire to immerse yourself in the world of product marketing.

Target audience

• product marketing
• marketing
• product management
• content marketing
• sales enablement
• social media