Killer Lead Magnets: Build Your Email List on Steroids

Want more email subscribers – and more leads? The best way to get them is to offer a killer lead magnet on your website.

Created by: Basim Salim
Professor of Marketing, Marketing Leader & Career Coach

What Will I Learn?

• A step-by-step process of how to discover the various lead magnet ideas you can use to generate leads on your website.
• Over a dozen ideas on how to deliver your lead magnet to your audience so can provide maximum value to your prospects.
• A guide on how to create your lead magnet form using MailChimp – a free email service provider – so you can immediately start collecting email addresses.
• A in-depth look at the most strategic places to place your lead magnet form and CTA (call-to-action) so your visitors opt-in instantly.

Requirements

• You will already be running a business (or responsable for lead generation within a business) or thinking of starting a business
• You have a website that is generating traffic

Target audience

• You want to convert your visitors into email subscribers and have a massive email list.
• You want to create an audience / fanbase for your product/service idea that you can sell to, time and time again.
• You want to create an email list without spending a time on paid advertising.
• You want to improve your current lead generation efforts but creating a lead magnet that attracts and converts.