Fundraising Success: Standout Events that Exceed Expectation

How to Increase Your Event's Impact and Maximize Contributions

Created by: Louanne Saraga Walters, MS HNFM
Media Production Educator, Wellness Coach, Speaker

Created by: Trace Kingham
Professional Event Planner

What Will I Learn?

• Create standout events that exceed expectations
• Raise more money for your nonprofit through special events
• Thoroughly examine their fundraising events
• Create an event business plan
• Define your event's purpose
• Develop tactics to enhance the experience for your event guests
• Learn how to maximize volunteer efforts to exceed your event's goals
• Define and understand the target market for your event
• Build a unique experience that focuses on your guests
• Set appropriate sponsorship levels
• Implement an auction that raises more money
• Plan for contingencies before and during your events
• Define and measure event success

Requirements

• You will need a desire to improve your special events
• While not necessary, it may be helpful to have your current event plans handy when you take this course

Target audience

• Fundraising professionals
• Event planners
• Nonprofit CEO's and Executive Directors
• Volunteers
• Nonprofit board members
• Development staff