Become a Growth Marketer: Learn Growth Marketing & Get a Job

Learn the skills to start your career in Growth Marketing. 5 hours of basic, intermediate, & advanced marketing lessons

Created by: Evan Kimbrell
Founder of Sprintkick | Ex-VC | Ex-startup founder

Created by: Justin Mares
Traction Book author, growth at Airbrake/Exceptional

What Will I Learn?

• Apply basic, intermediate, & advanced growth techniques to their own campaigns or their company's
• Understand the basics of advertising psychology & persuasion
• Design and start their own email advertising campaign
• Design and predict their company or product's growth trajectory
• Apply the traction model of distribution to their own venture or firm
• Design and run their first Google adwords campaign
• Design and run their own Facebook ads campaign
• Analyze other types of advertising and their suitability for each campaign
• Understand the basics of company and product branding
• Look for and decide between available marketing & growth positions
• Put together a personal portfolio that will increase their likelihood of being hired
• Use tactics for using free work to increase their exposure before applying for jobs
• Know what to expect during interviews for marketing positions

Requirements

• Familiarity with common businesses and common business concepts is helpful, but not required
• No knowledge of marketing is required

Target audience

• Anyone who is interested in marketing and wants to start a career in it
• Anyone with basic familiarity with marketing concepts that want to specifically learn the discipline growth marketing
• Anyone looking to transition into marketing or growth
• Anyone who is interested in running more efficient campaigns and employing professional long funnel approaches to their own ventures