The Branding Blueprint: From Positioning to Scaling

A comprehensive guide to brand optimization for small businesses.

Created by: Nour Boustani
Branding & Marketing Strategist

What Will I Learn?

• You will clearly understand how to position your brand to attract a premium customer.
• You will clearly understand how to capture your product and social media photography, design your logo, website, marketing materials, and product packaging.
• You will clearly understand how to design a bold and consistent brand personality.
• You will clearly understand how to scale your small business brand marketing, product line, and distribution.
• You will learn how to position your brand as an authority brand and transform it from a commodity business to a premium brand.

Requirements

• Before you purchase this course, please read the course description and watch the free preview videos. Ensure that this content is what you are looking for; if not, you still have 30 days to refund your money!
• This course will talk about branding for small businesses with a physical product.
• You will need to have a basic understanding of branding fundamentals.
• This course will be talking about different aspects of creating successful brands such as business fundamentals, consumers' behaviors, and visual communication, so please keep an open mind, if there is something that you can not understand, you are more than welcome to leave me a message.
• The course is packed with visuals and examples, a lot to cover in 120 mins, so you need to be 100% in focus, no multitasking! Make sure to grab a notebook and a cup of a drink that you desire.

Target audience

• Entrepreneurs with a small brand and want to scale their brand.
• Entrepreneurs are struggling with making their brands profitable.
• Entrepreneurs are struggling with branding their small business and looking for a simple strategic and systematic approach to optimize their brand.
• Marketing, sales consultants, and professionals seek a better understanding of branding.
• Visual designers seek a better understanding of the relationship between business, marketing, branding, and design.
• Not for someone looking to make a quick buck in a short time.
• Not for someone looking for quick tips on how to increase social media following massively.