Solving Critical Business Challenges with Sales Tools

Gain insights on the current sales tool landscape, challenges they solve, and how to architect an end-to-end deployment.

Created by: Nicholas Gregory
Global Sales Enablement Leader and Strategist

What Will I Learn?

• Survey the current Sales Tool landscape
• Determine if your organization is adequately prepared to make a Sales Tool investment
• Key sales and business challenges that Sales Tools aim to solve
• Prioritize your challenges and desired outcomes in order to pursue the appropriate Sales Tool for your organization
• Gain cross-functional buy-in and drive alignment to support efforts to solve current challenges with a Sales Tool
• Define applicable KPIs (Key Performance Indicators) to ensure the ROI (Return on Investment) when purchasing a Sales Tool
• Research, engage, select, and procure the right Sales Tool that aligns to your desired outcomes
• Deploy your Sales Tool following proven change management process best practices

Requirements

• Students should have basic familiarity of their organization's sales tool technology stack and be highly motivated to drive positive change within their organization.

Target audience

• Entry to mid-level sales professionals in Sales Leadership, Sales Enablement, Sales Operations, Marketing or in other Sales Business Partner roles.
• Business professionals who are motivated to solve their organization's sales and/or business challenges and potentially stretch themselves within their current role.
• Individuals who are eager to learn approaches to purchasing sales tools from discovery to deployment and keen on making a fundamental difference within their organization.