Price And Profit – Perfecting Your Pricing Strategy

How to Price Your Product or Service So It Sells

Created by: Dale Odeyemi
(The Digital Don)

What Will I Learn?

• Define your ideal customer through objective data gained through market research.
• Effectively research your competitors and market trends in order to set prices that will make you competitive.
• Position your product or service in your market by defining the unique value it offers your target customer and adjusting your image accordingly.
• Understand a variety of pricing strategies and learn which ones work best for your products or services.
• Create a system for monitoring the results of your pricing so that you can keep it up-to-date and appropriate.
• Understand when it's good to raise or lower prices and how to use these techniques to your advantage.

Requirements

• A willingness to learn new things

Target audience

• People who want to Price Products and Services So They Sell