Marketing Strategy for Hospitality Propertys Success

This course is for hospitality property owners/managers who wish to create & improve their marketing strategy

Created by: Gerry MacPherson
Hotel, Resort, Inn, Bed and Breakfast, Authority

Created by: DigitalGuides Online
Social Media & Marketing Specialists, Software Instructors

What Will I Learn?

• How to develop a marketing strategy
• How to create a brand that is a distinctive symbol that identifies your hospitality property
• How to create an effective website
• The importance of email & guest list building
• Why social media has to be a focus of your marketing and how & where to target
• How to brainstorm ideas for your customer giveaways
• The benefits of a newsletter
• How to make surveys work for you

Requirements

• Student should have a basic understanding of the internet.

Target audience

• This course is designed for independent hotel, resort, inn & bed and breakfast owners and manager's who wish to create, improve, increase their marketing strategy. This course is not necessary for hospitality property owners who have a successful marketing and social media strategy in place.