Generative AI in E-Commerce and Digital Marketing | Gen AI

Integrate Generative AI in Digital Marketing Workflow | eCommerce | Content | Product Visuals | SEO | Bots | Automation

Created by: Henry Habib
Top Instructor with 200K Students | Gen AI No-Code Master

Created by: The Intelligent Worker
Use AI, Automation, and No-Code to Be More Productive

What Will I Learn?

• Integrate Generative AI into your digital marketing or e-commerce workflow, making you 25% faster and producing 40% better quality results.
• Understand key features and tips for optimal use of ChatGPT, and enhance content creation skills.
• Develop proficiency in creating custom GPT bots and repurposing content using AI tools.
• Utilize DALL-E 3 for visual content creation and Canva with ChatGPT.
• Implement AI tools for SEO, including keyword research, and build a custom SEO bot using ChatGPT plugins.
• Create impactful ads (text, video, and image) with ChatGPT, and grasp target audience determination and product selling angles.
• Draft value-focused and promotional emails with ChatGPT, and implement Zapier automation for efficient email campaigns.
• Master e-commerce essentials, including product research, listing optimization, and customer support using ChatGPT.
• Explore personalization with AI in emails, images, videos, and product designs.

Requirements

• A learning mindset, fostering a proactive approach to acquiring new knowledge.
• No prior experience or specific skills are necessary, just a readiness to engage and absorb the course content.

Target audience

• Anyone who has a general interest in learning how to use generative AI in the context of digital marketing and e-commerce.
• Digital marketers who want to enhance their content creation strategies using generative AI tools.
• Individuals involved in content creation, including writing articles, social media posts, and video scripts.
• The course is particularly relevant for professionals in the e-commerce industry.
• Email marketers will find value in drafting value-focused and promotional emails using ChatGPT, as well as analyzing emails with the help of AI.
• Individuals with an interest in artificial intelligence, especially its applications in marketing and e-commerce, will find this course beneficial.
• Individuals interested in developing chatbots for customer support or engagement.