Fundraising Success: The Complete Development Plan

Your A-Z Guide to Creating a Year Round Development Plan

Created by: Louanne Saraga Walters, MS HNFM
Media Production Educator, Wellness Coach, Speaker

Created by: Sara Leonard, MBA, CFRE
Trainer, Consultant, Coach

What Will I Learn?

• Create a development plan that will allow you to increase fundraising results for your nonprofit organization
• Select the fundraising activities that will work best for your organization
• Create a useful timeline of fundraising activities
• Differentiate between fundraising and development in order to increase the effectiveness of both
• Determine the effectiveness of current fundraising activities
• Evaluate the internal and external factors that impact your fundraising effectiveness
• Identify your fundraising team (and that’s not just you)
• Set achievable financial goals
• Set meaningful strategic goals for your development program

Requirements

• While not necessary, it is helpful to have a copy of any current fundraising plans with you as you work through this course
• You will need a desire to improve your fundraising and a willingness to invest the time in creating a practical development plan

Target audience

• This course is meant for anyone with responsibilities for fundraising in a nonprofit organization
• Both paid staff and volunteers can benefit from this class