Foundation Programmatic Advertising Course 2021

Foundation Course_Master Programmatic Advertising, Media Buying, and get ahead in Digital Marketing

Created by: Media Lab Academy
Inspiring you to realise your potential

What Will I Learn?

• Learn Programmatic Advertisement & Media Buying process; a brief history, language and key terms
• Gain 360-Degree Knowledge of Programmatic Advertising; ecosystem, key players, industry dynamics, media buying methods
• Understand how Programmatic fits into a Digital Marketing Strategy and why its important
• Learn about Media buying and the future of Digital Marketing

Requirements

• You would need some basic level understanding of Digital Marketing to fully benefit this course.

Target audience

• Digital advertising professionals looking to advance their careers or keeping ahead of new technologies and innovation.
• Anyone with a background in social media looking to expand to other digital advertising. Advance your current field of Digital Marketing, Advertising, Media Buying
• Beginners interested in becoming Programmatic managers or Digital Marketing Managers; working in Advertising and Digital Marketing for an agency or advertiser
• Broadcast media professionals looking to learn about digital advertising, Connected TV and Programmatic Advertising
• TV professionals and sales people looking to enhance their digital and programmatic proficiency.
• Change careers land a new job in Media Buying, Digital Marketing or Programmatic Advertising or Digital marketing students looking to expand their knowledge of the space and land a High-Paying Job in Programmatic Advertising