Copywriting: Persuasive Writing Ft. Two Forbes Writers

Forbes Contributors Renee Sylvestre-Williams & Matthew Rolnick offer a Comprehensive Guide to Persuasive Copywriting

Created by: YouAccel Training
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Created by: Matthew Rolnick
SVP Partnerships & Events - Hulk Hogan's Real American Beer

What Will I Learn?

• Discovering your Personal Journey as a Writer
• Discovering the Style of Writing that suits your Personality
• Keys to an Exceptional Writing Journey
• How to become an Exceptional Writer
• Keys to Exceptional Writing
• Exceptional Writing Deterrents
• Persuasive Copywriting Formulas
• 20+ Headline Copywriting Formulas
• Organizational Copywriting Formulas
• Action Copywriting Formulas
• Email Copywriting Formulas
• Successful Writing Tips from Matthew Rolnick - Forbes Council Member and Columnist
• Successful Writing Tips from Renee Sylvestre-Williams - Forbes Contributor & Award Winning Writer
• The AIDA: Attention, Interest, Desire, Action Formula
• The PAS: Problem, Agitate, Solution Formula
• The IDCA: Interest, Desire, Conviction, Action Formula
• The ACCA: Awareness, Comprehension, Conviction, Action Formula
• The AIDPPC: Attention, Interest, Description, Persuasion, Proof, Close Formula
• The AAPPA: Attention, Advantage, Proof, Persuasion, Action Formula
• The PPPP: Picture, Promise, Prove, Push Formula
• The QUEST: Qualify, Understand, Educate, Stimulate/Sell, Transition Formula
• The AICPBSAWN Formula
• The PASTOR: Problem, Amplify, Story, Transformation, Offer, Response Formula
• The FACE: Familiar, Audience, Cost, Education Formula

Requirements

• A Passion for Writing

Target audience

• Students interested in Writing
• Aspiring Copywriters
• Content Writers interested in increasing Engagement through Copy
• Students interested in learning Copywriting Formulas
• Content Strategists that need Inspiration
• Digital Marketers that want to use Copy to increase Traffic & Engagement
• Students interested in Headline, Organizational, & Email Copywriting Techniques
• Content Creators looking to write effective copy