3 Fundamental marketing tools you must learn for FMCG
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3 Fundamental marketing tools you must learn for FMCG
Original price was: $34.99.$10.00Current price is: $10.00.
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3 Fundamental marketing tools you must learn for FMCG
★★★★★
$34.99
in stock
Udemy.com
as of June 17, 2025 8:00 am
3 key tools in marketing mix: how to identify issues and opportunities 2) marketing concepts 3) promotion and activation
Created by:
Massimiliano La Franca
Planer former marketer former actor forme policeman...
Planer former marketer former actor forme policeman...
Rating:4.25 (4reviews)
13students enrolled
What Will I Learn?
- basic tools in marketing
- how to define issues and opportunities
- analysis of each element of the marketing mix to identify key problems
- how to look at the dynamics that affect our business?
- what are penetration? frequency? AWOP
- how to write a marketing concept
- what are communication concepts, innovation concepts and activation concepts? How do they differ one another?
- how does successful marketing concepts look like?
- What works and what works less when writing marketing concepts
- what are promotions and activations? how do they differ one another?
- what are theme and mechanics in promotion?
- how to link promotional mechanics to marketing objectives?
Requirements
- basics in marketing
Target audience
- FMCG / CPG brand managers
- marketers
- marketing students
3 Fundamental marketing tools you must learn for FMCG Videos
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