25 Mistakes You Make in Email Marketing & How To Fix Them

Learn to send emails people love in an age of digital distraction

Created by: Dr Anastasia Dedyukhina
Twice TEDx speaker, founder of Consciously Digital Institute

What Will I Learn?

• Make customers excited about your product without spending much time or money on it
• Capture the attention of your best clients through email marketing, no matter the distractions around
• Understand how your clients act and behave online
• Build not simply a loyal customer base, but raving fans who are looking forward to every email you’ll be sending, and will be happy to share them
• Lower the number of unsubscribers and improve all email marketing engagement metrics

Requirements

• Basic computer skills, experience with professional mailing programs is useful but not mandatory

Target audience

• This course is primarily targeted at those who have already started creating their emailing strategies, whether you are at the stage of just building your list, or have already sent some campaigns. If you are just planning to start email marketing, it will be useful as well. You are likely running your small business, working on a start-up or thinking to start one. You don’t need to have a website or social media channel either, although they will be handy.