Complete Content Creation & Content Marketing Guide

Learn Content Creation For Written, Audio & Video Formats And Create Your Own Content Marketing Plan

Created by: Shelley Benhoff
Business Owner, Author, and Speaker

What Will I Learn?

• Establish your personal, professional, or business branding and increase your brand recognition
• Understand your audience and create content tailored for their specific interests and demographics
• Develop a content conceptualization and content marketing strategy to produce regular, high-quality content
• Set up a home studio with minimal equipment for beginners and upgrade your equipment as you become more advanced
• Generate a constant stream of engaging content by repurposing your existing content for social media posts
• Effectively grow your audience by engaging with your followers and subscribers on YouTube, Twitter, TikTok, Instagram, LinkedIn, Pinterest, and Twitch
• Record, edit, and produce professional audio and video content using Camtasia and Audacity
• Create, record, and publish a podcast to all popular networks including Apple Podcasts, Spotify, Audible/Amazon Music, Google Podcasts, and more
• Create a WordPress website and optimize it for SEO to improve your search ranking for your website and blog posts

Requirements

• No content marketing or content creation skills are required.

Target audience

• Anyone who wants to grow a personal brand or business with content marketing: aspiring content creators, streamers, marketers, job seekers, and freelancers will all find value in this course.