A/B Testing 101
Last updated on October 23, 2026 12:37 am
A/B Testing 101
★★★★★
$449.00 in stock
Udemy.com
as of October 23, 2026 12:37 am
Learn how to run effective AB tests from planning through decision-making and more!
Created by:
Mel Restori
Director of Analytics
Director of Analytics
Rating:4.37 (432reviews)
1365students enrolled
What Will I Learn?
- How to successfully run A/B tests - from set up through interpreting results
- The statistical intuition needed to understand A/B testing (no formulas - just intuition)
- How to avoid common pitfalls of A/B testing
- Alternatives to A/B testing
Requirements
- None - you're ready to start this course!
Target audience
- Business professionals (product managers, marketers, etc...) who can use A/B testing to drive improvements to their organizations
- Business leaders who want to understand how A/B testing can be used - and misused - in their organizations
- Data professionals / stats people who want to dive deeper into the practical nuances of A/B testing (note: this course does not teach statistics or formulas)
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