Product Management & Marketing: Positioning
- All prices mentioned above are in United States dollar.
- This product is available at Udemy.
- At udemy.com you can purchase Product Management & Marketing: Positioning for only $49.99
- The lowest price of Product Management & Marketing: Positioning was obtained on December 16, 2024 5:27 am.
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Product Management & Marketing: Positioning
★★★★★
$49.99
in stock
Udemy.com
as of December 16, 2024 5:27 am
Learn how to master your "positioning statement" in just 90 minutes.
Created by:
Mike Gospe
Author of the "Marketing High Ground"
Author of the "Marketing High Ground"
Rating:4.19 (87reviews)
608students enrolled
What Will I Learn?
- Understand how and why positioning statements drive better, more relevant and clear communications
- Learn how to create your own positioning statements
- Practice evaluating positioning statements
- Discover how to apply the positioning statement template and technique to your own business
Requirements
- Take the prerequisite course Create High Impact Personas in 4 Easy Steps (Udemy)
- Read The Marketing High Ground: The essential playbook for B2B marketing practitioners everywhere, by J. Michael Gospe, Jr.
Target audience
- Product marketing directors and managers
- Product managers
- Corporate marketing managers
- Advertising managers
- Press relations managers
- Demand generation managers
- Event managers and planners
- Copywriters
- Business owners
- Entreprenuers
- Marketers of all levels working at large companies
- Business leaders working at start-ups or small companies
- Leaders of non-profit organizations
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