LinkedIn Profile for Professionals and Company Leaders

Build a LinkedIn Profile for Networking, Sales, and Personal Influence w/ the author of "LinkedIn for Personal Branding"

Created by: Sandra Long
LinkedIn Instructor, Author, and Speaker

What Will I Learn?

• how to better position your unique personal brand via your LinkedIn profile
• how LinkedIn search works and how to ensure the right people will find your profile
• how to leverage Power Words including keywords, action verbs, and more in your profile
• how to ​​make the best first impression online with a powerful LinkedIn Introduction Card featuring your headline, headshot, background banner, and more
• how to create a searchable Services page, ideal for service providers and freelancers
• how to write the most exciting and effective About Essay
• how to incorporate images, video, and content
• how to best position your professional experiences in your LinkedIn profile
• how to customize your LinkedIn URL and the Google-facing version of your profile
• how to leverage your foreign language capabilities on your profile in two remarkable ways
• how to incorporate all the newest profile features such as cover story video, creator mode, featured, and gender pronouns
• how to display an attractive version of your profile on your website
• how to leverage your Twitter account with your LinkedIn profile
• How to incorporate a dozen special sections such as volunteering, awards, publications, courses, certifications, patents, organizations, and more
• how to make your profile even MORE visible if you’re a hiring manager or recruiter

Requirements

• There are no prerequisites to this course-- All you need is a willingness to succeed on LinkedIn

Target audience

• Anyone who wants to build a network, source leads and become a thought leader on LinkedIn
• Professionals
• Business Leaders
• Entrepreneurs