Introduction to Business Analytics

How to Build a Profitable and Winning Company Using Business Analytics

Created by: 365 Careers
Creating opportunities for Data Science and Finance students

What Will I Learn?

• Acquire business acumen
• Build a strategic plan of how your business (or your employer's business) can leverage data for superior performance
• Be able to understand how to measure business performance
• Learn from a professional with a proven track record and valuable experience
• Become familiar with modern business analytics techniques
• Understand stakeholder mapping
• Learn about end-to-end process mapping
• Develop an understanding of the H2R, R2R, S2P , O2C end-to-end processes in a corporation
• Identify key value drivers
• Compare metrics vs KPIs
• Define metrics
• Perform benchmarking
• Learn about the imoprtance of the Master Data function
• Carry out historical analysis, variance analysis, trend analysis, value-based analysis, correlation, time series, regression, as well as machine and deep learning analysis
• Acquire an understanding of how to manage an analytics project
• Gain an understanding of what makes for a successful analytics project

Requirements

• No prior experience is required. We will start from the very basics

Target audience

• People who want a successful career in Business
• Business executives
• Ambitious managers
• Individuals who want to start their own company, but have not had the necessary business training
• Business intelligence analysts
• Financial analysts
• Anyone who wants to understand how to measure business performance