How to Build and Implement a Winning Pricing Strategy

Plan, implement, and measure a profitable pricing strategy that you can apply immediately to your product or business.

Created by: Kimberley Haley
Pricing Strategist

What Will I Learn?

• Learn and identify the most commonly used pricing strategies & pricing models
• Choose the right pricing approach for your product or service
• Apply a simple five point pricing plan to your business or pricing project
• Master the 3 Ps of a profitable pricing strategy
• Discover tips for optimal pricing implementation and measurement
• Avoid the pitfalls of bad pricing practices

Requirements

• No prior pricing experience is required but a basic understanding of the industry or market dynamics for which the product exists is helpful.

Target audience

• Business professionals in any industry who need the basics of pricing strategy and an easy-to-use framework for getting started
• This course is NOT for advanced data analytics practitioners or pricing strategists with more than 2 years of pricing experience