Graphic Design Theory – Color & Contrast

Use Color And Contrast Masterfully In Your Design Projects

Created by: Martin Perhiniak
Yes I'm a Designer

What Will I Learn?

• Intuitively know which combination of colors or harmony would work best for your composition.
• Color terms (value, hue, chrome, tint, shade, saturation – what they mean and how they impact your designs?)
• Color harmonies (complementary, split complementary, triad, tetradic, analogous, monochromatic, achromatic)
• Combining colors (primary, secondary, tertiary, dominant, highlight, accent, etc.)
• Understand how we perceive colors and how they affect us (social and cultural meanings of colors).
• Use contrast masterfully to control visual hierarchy and create effective designs.
• Types of contrast (scale, value, vibrancy, complexity, texture, shape, etc.)
• Become fluent in visual communication and learn how to make engaging, clear and effective compositions.
• Understand how people react to visuals (what grabs their attention and what will motivate them to buy or make a decision).
• Boost your confidence by mastering how to analyze designs and ask the right questions when judging your own compositions.
• Learn the language of design in order to communicate with clients, printers, developers and other creative professionals.

Requirements

• You don't need any prerequisite skill in design software or any experience in graphic design.
• You can still benefit from the course with moderate color deficiency.

Target audience

• Anyone who work with visuals would greatly benefit from this course.
• For creative professionals, graphic design and art students it is a must.