Data-driven Product Management with R

A thought-provoking and practical course that transforms the way you drive influence with data.

Created by: Mathew Varghese
UX Focused Product Manager and Growth Hacker

What Will I Learn?

• Drive cross-functional collaboration by combining diverse datasets for better decision making.
• Tell compelling stories with layered and clean data visualization.
• Hone your instincts about customers and markets by exploring your data and spotting trends and anomalies.
• Democratize data for effective decision making by setting up a reproducible data environment.
• Understand customer behavior and predict outcomes like retention through customer segmentation and cohort analysis
• Spot and study outliers to better understand corner cases and potential red flags.
• Boost your productivity and grow your influence by automating report generation

Requirements

• Good working knowledge of spreadsheet software like MS Excel is required.
• Programming skills NOT required.
• Familiarity with scripting languages like Perl, Shell etc., is nice to have. However, if you are technically inclined and keen to learn something new, the resources in this course will be more than sufficient in helping you get started.

Target audience

• This course is for product managers who have a passion for data-driven decision making and influencing change. Product marketing professionals will also find this course relevant and useful.