A New Method For Product Development & Design: SIMPSIS-Model

A Comprehensive Motivation Framework for Product Owners, Managers, (UX) Designers, and IT & SaaS Startup Entrepreneurs

Created by: Maxim & Olivier Leirman
Instructor at Udemy

What Will I Learn?

• A new and revolutionary framework for product design backed by science that reveals the reasons why your customers buy, stay, and engage with your product.
• Learn how motivation and behavior works with +7 important theories you must know about (Incl. motivation & behavioral psychology crash-course worth $99,99).
• See 100+ practical case examples and 50+ techniques used by successful companies and why they work on a psychological level.
• Be able to apply a new method to brainstorm innovative product/service features around customer motivations that increase your sales, retention, and engagement.

Requirements

• There are no real requirements before starting this course.
• Useful if you have some experience in product or service development and design.

Target audience

• Everyone responsible for product and service development (product strategy, ideas, concept, features...)
• E.g. Product Owners, Product Managers, Product Developers, Product Marketers, Product Designers
• E.g. (IT- & SaaS) Startup Entrepreneurs, Freelancers, Consultants, Executives
• E.g. UX Designers/UX Leads
• Students interested to broaden their skills in motivation & behavioral psychology for better products & businesses
• Everyone interested in the motivational forces behind our behavior
• Everyone interested in a new method that increases your quality during brainstorm sessions, and saves you time on customer research