A Comprehensive Guide to Export Management

Learn about Key Skills, Business Plan, Market research, Product positioning, Documents , Pricing, Shipping, Inco terms

Created by: Archana S
Business and Life coach

What Will I Learn?

• Learn export management principles: Understand export types, regulations, documentation, and trade laws.
• Develop export strategies: Analyze markets, select targets, position products, price and enter markets.
• Acquire export skills: Identify buyers, negotiate contracts, handle logistics, and customs clearance.
• Understand export finance: Implement pricing, payment methods, and manage currency risks.
• Explore international marketing: Build brand, advertise, and promote products for different markets.
• Assess and mitigate risks: Evaluate political, economic, and cultural risks, and implement mitigation strategies.
• Export documentation, Incoterms, Freight forwarding
• Contacting and communicating with potential buyers

Requirements

• None

Target audience

• This course is designed to provide general information that will help exporters around the world contact and do business with importers in any country. It is sold with the understanding that this association is not a legal office, customs broker, or agent of any government. If expert assistance/legal advise in exporting is required, the services of a competent professional should be sought
• Export managers or executives who want to enhance their knowledge and skills in export management
• Students and graduates who are interested in pursuing a career in international trade or export management
• Sales and marketing professionals who want to learn about export opportunities and strategies
• Small and medium-sized enterprises (SMEs) who want to start exporting or improve their export performance