Logo Design in Adobe Illustrator – for Beginners & Beyond

Learn how to design a logo by a Published, Multi-Award Winning Logo Designer! 21+ Years Experience!

Created by: Daniel Evans
Published, Award Winning Logo Designer. 23 Years Experience

What Will I Learn?

• Develop a Professional Iconic Logo Designs
• Develop a Professional Typographic Logo Design
• Develop Professional Vintage Logo Designs
• Study and follow a client brief to create a logo exactly to requirements with ultimate satisfaction.
• Gain valuable insight into colour psychology to influence the audience.
• Construct an awesome mood board to further develop and refine logo ideas.
• Learn how to develop logo design sketches like a professional.
• Discover the very best materials to use in the sketching stage.
• Discover how to develop a logo with deep & rich meanings.
• Prepare sketches in Illustrator ready for optimal tracing.
• Discover suitable colour modes for on-screen and in print.
• Master every primary tool in Illustrator to weave masterpieces.
• Increase competency in Illustrator and its features to illustrate almost anything.
• Master the almighty Pen Tool to develop stunning symbol designs.
• Professionally kern and prepare type for ultimate aesthetics.
• Marry type with symbols professionally.
• Sit taglines so they look great against a company name.
• Learn how to design with optical illusions in mind.
• Learn how to colour logos professionally and how to make the most of few colours.
• Learn how to apply simple but effective effects with a few mouse clicks.
• Learn how to develop mockups of photorealistic objects with your logo upon them.
• Discover how to organise logo design files.
• Learn to to present your logo design work to the client professionally.
• Learn how to handle logo design feedback and revisions and completion.
• Obtain email templates which you can use for your own business.
• Find out how to price your logo designs to get the most money for your skill.
• Learn about different logo design formats and their benefits.
• Put your skills to the test with an array of projects to complete!
• How to comprehend and use professional logo / graphic design terms
• Speak to me in the Q&A at any time! Present your work and / or fire a question!

Requirements

• Adobe Illustrator (or Trial Version) or any other Vector Software
• Scanner or digital camera / iPad / tablet camera is preferable to photo sketches to trace.
• Pencil, paper & eraser.
• Positive attitude & willingness to learn.

Target audience

• Ideal for both beginners who haven't used Adobe Illustrator or those who are interested in learning the logo design and the logo design business.
• Intermediate logo / graphic designers will undoubtedly learn from the course also in relation to insight into the professional logo design process.