Start Up – Learn from a Former Dragons’ Den Investor

Fundamentals of starting or growing a new business - from an experienced serial entrepreneur and investor

Created by: Piers Linney
Entrepreneur, adviser and former investor on Dragons' Den

What Will I Learn?

• Define what motivates you to succeed, and what your end goals are
• Develop a solid business idea
• Learn how to carry out market research
• Discover the power of networking
• Learn about how to appoint professional advisers
• Understand capital gains tax vs income tax
• Create a robust business plan
• Develop leadership and people management skills
• Learn how to create a brand and culture
• Gain an understanding of how to raise finance and investment
• Get to know your customers and develop a marketing plan
• Master accounting, including billing and payment systems

Requirements

• No previous experience or equipment is needed
• You may want to write down or print some of the information
• Having some examples in mind related to your start up journey would be helpful
• A willingness to learn and a self motivated attitude is essential!

Target audience

• Anyone planning to start a business regardless of sector
• Founders already growing a business
• Entrepreneurs who need to raise finance and want an insider view
• Anyone looking to avoid common mistakes that new entrepreneurs make
• People without access to mentors with business experience
• Anyone who wants to accelerate their progress and become a more efficient leader