Artist Management Masterclass: Find, Develop & Grow Artists

Elevate Your Music Business Expertise - Master Legal, Financial, and Marketing Skills for Success.

Created by: David Guoro
Music Business Consultant & Entrepreneur

What Will I Learn?

• How To Strategically Navigate the Music Industry
• How To Craft and Elevate Artist Brands
• How To Negotiate and Protect Artist Interests
• How To Execute Effective Marketing and Promotion
• How To Manage Successful Tours and Live Performances
• How To Optimize Financial Management
• How To Build Collaborative Industry Relationships
• How To Handle Crisis and Conflict
• How To Expand Internationally and Embrace Future Trends
• How To Foster Long-Term Artist Development

Requirements

• No prior experience in the music industry is needed! Whether you're looking to launch a career in artist management, enhance your existing managerial skills, or gain a comprehensive understanding of the music industry's inner workings, Artist Management Masterclass provides an enriching and dynamic learning experience that equips you with the knowledge, tools, and insights to succeed in the exciting world of artist management.

Target audience

• Aspiring Artist Managers: Individuals who aspire to build a career in artist management and want to acquire a solid foundation of knowledge and skills to effectively guide artists on their journey to success.
• Established Managers Seeking Enhancement: Experienced artist managers looking to enhance their existing expertise, stay updated with industry trends, and refine their strategies for better artist development and career management.
• Artists Interested in Self-Management: Musicians and performers who wish to take control of their own careers and explore the world of self-management, gaining insights into essential managerial tasks and strategies.
• Music Business Enthusiasts: Individuals passionate about the music industry, including students, educators, journalists, and industry professionals, seeking an in-depth understanding of artist management to broaden their knowledge and contribute to the music ecosystem.
• Industry Professionals Seeking Diversification: Professionals already working in related fields such as music production, marketing, PR, legal, or A&R, who wish to diversify their skills and broaden their expertise to offer comprehensive artist management services.
• Entrepreneurs and Innovators: Forward-thinking individuals interested in exploring innovative approaches, emerging trends, and new technologies shaping the future of artist management and the music industry.
• Curious Music Lovers: Enthusiasts who have a deep love for music and a curiosity to explore the behind-the-scenes processes of artist management, gaining a newfound appreciation for the complexities of nurturing and guiding musical talent.