Ultimate Beginner’s Guide to Photography Entrepreneurship

Monetize Your Passion for Photography, Discover Your Unique Voice, Build a Loyal Following, & Effectively Brand Yourself

Created by: Eric Kim
Leading Photography Educator & Photography Empowerment Coach

What Will I Learn?

• Monetize your passion for photography with photographic services, products, or information.
• Stand out as a unique photographer in today’s over-saturated digital world.
• Increase the number of followers on your website, blog, Instagram, Facebook, and email newsletter.
• Effectively market and brand yourself as a photographer, and start getting clients with your website, blog, or social media platform.
• Make your own business plan and identify your unique strengths and skills as a photographer through mind-mapping and cross-pollination.
• Teach your own profitable photography workshops or courses.
• Create compelling content to increase your ranking on Google with effective SEO (Search Engine Optimization) Strategies.

Requirements

• Being proficient in digital photography (e.g. framing and composing a scene, adjusting exposure, aperture, ISO settings, etc) will help you succeed in this course.
• You are passionate about photography and have a collection of photographs you want to curate to discover your unique style as well as share these photographs with others.
• This course will help you discover your strengths as a photographer. This course can help you discover what your style or unique voice is.
• No prior knowledge of business or marketing required. It is not necessary to have a large following or own an expensive camera.

Target audience

• Intermediate to advanced photographers who desire to increase their social reach and influence, learn branding and marketing strategies to stand out, and build and increase their earnings in photography.
• Photographers who want to monetize their passion for photography and make a full-time living or additional side-income from photography.
• Photographers who want to monetize their passion, build additional income streams, or make a full-time living from photography.
• Passionate photographers who desire to build a loyal following and gain more exposure for their work.
• Non-tech savvy photographers who want to learn the fundamentals of social media, blogging, and email marketing to best promote their work.
• Photographers who want to build more self-confidence to promote themselves and share their work.