Product Strategy & Roadmapping

Strategic Thinking for Leaders, Product Managers & Startups

Created by: Teresa Cain | #1 Bestselling Author | Executive MBA | MS in Innovation
Educator, Design Thinker, Product Strategist

What Will I Learn?

• Create a product vision
• How to research user personas
• Perform competitive research & battle cards
• Build a strategic ecosystem map
• Gain knowledge in your industry through research
• Create a multi-year strategic roadmap in Figma FigJam
• Get buy-in from stakeholders on your strategic vision
• Utilize design sprints to validate roadmap assumptions

Requirements

• You will learn everything you need to know.

Target audience

• Product Managers
• Entrepreneurs
• Business Leaders
• Start-up Founders
• Business Professionals
• Product Marketing Managers
• Partnership Managers
• General Managers