Sales Representative – From Beginner to Advanced

An external sales course for sales representatives calling on outlets such as retailers & wholesalers

Created by: Peter Raphael Van Wyk
Key account and regional sales manager

What Will I Learn?

• The basics of being a highly successful sales representative
• Advanced skills for successful sales representatives
• Strategic and advanced sales techniques
• Expanding on existing ranges within your existing customer base
• Route planning, Visit frequencies, Planning, Floor walks and quotations
• Selling in new ranges, brands and categories to your customer
• How to manage your field sales teams (merchandisers)
• How to prioritize your customer visits
• How to turn product knowledge into sales
• How to identify opportunities in stores and how to turn opportunities into sales
• How to handle objections

Requirements

• No experience is needed - but retail sales exposure is an advantage.

Target audience

• People who are interested in becoming sales representatives that call on retail and wholesale outlets
• People who are working in retail but they are interested in working for suppliers that supply retail and wholesale outlets
• People who own or manage supplier companies and would like an excellent course for their external sales team
• Retail and wholesale sales representatives who would like to improve their skills
• People who are wondering what it is like to be a sales representative - this course will help them decide on this career path